AI: Taking Relationship Between Companies and Customers to the Next Level
Placing the customer first by using a powerful customer relationship management (CRM) tool is key to the success of any business. Artificial Intelligence (AI) and its subfields such as machine learning and deep learning are emerging as key technologies to power next-generation CRM platforms. AI can sift through volumes of data from the web, social […]
Headline: Wells Fargo to test AI-driven customer chat experience for Facebook Messenger
Wells Fargo is set to launch a pilot to test an AI-driven customer chat experience for Facebook Messenger. The pilot, which is part of the company’s innovation agenda, focuses on incorporating financial services into third-party environments to meet customers where they are and into the moments they want to use them. The pilot was […]
Pegasystems moves further into AI with new bot launch
Pegasystems has announced the launch of a new artificial intelligence-powered bot, called “Pega Intelligent Virtual Assistant”, which aims to easily turn applications into smart assistants on any channel, from SMS and email to Facebook, Alexa, Slack, and more. The bots are evolved from chat and data fetching novelties into sophisticated digital agents that anticipate people’s […]
How to calm consumers’ fears about AI and data privacy
There is little doubt that artificial intelligence (AI) is shaping the future of the retail market. Recently, Macy’s announced it was testing an AI-powered in-store app that enables shoppers to get answers based on the store they are physically shopping in, rather than having to find a sales associate. Sephora also jumped on the AI […]
How chatbots can revolutionise the B2B industry: Practical use cases
Barely a day goes by without hearing about a new use for artificial intelligence (AI). Programmes such as IBM’s Watson have revolutionised what was once thought of as a far-fetched, sci-fi futuristic technology, bringing the power of AI into business’ hands. Chatbots are one such benefit to come from the advent of more accessible AI. […]